Franchise Group

Franchise Group is headquartered in Delaware, Ohio and is an owner and operator of franchised and franchisable businesses that continually looks to grow its portfolio of brands while utilizing its operating and capital allocation philosophy to generate strong cash flow for its shareholders. Franchise business lines include, Pet Supplies Plus, American Freight, The Vitamin Shoppe and Buddy’s Home Furnishings. On a combined basis, Franchise Group currently operates over 1,800 locations predominantly located in the U.S. that are either Company-run or operated pursuant to franchising agreements.

The executive team at the Franchise Group realized that managing the many sensitive documents generated during routine M&A and financing rounds had become challenging and wanted to find a solution that was affordable, easy-to-use, and allowed them to manage multiple projects easily.



The Franchise Group needed a platform that would allow them to securely share confidential documents internally and with third parties during M&A and financing rounds.

They wanted to find a solution that was cost-effective and easy-to-use while also allowing them to manage multiple projects at the same time. 

The Franchise Group also wanted a long-term solution that would check all the boxes:

  • Fast set-up and intuitive interface
  • Industry-leading security
  • Internal and external permission control
  • Cost-effective for long-term use


Franchise Group found exactly what they were looking for with a SecureDocs Virtual Data Room. The team now keeps their confidential documents organized in virtual folders, which they can share securely internally and with third parties. And the platform fits their budget requirements too. 

So far, Franchise Group’s SecureDocs Virtual Data Room has helped them organize and share confidential documents to support:

  • $1.3 billion in debt financing
  • A $252 million divestiture
  • A $112 million equity offering
  • A $31.3 million preferred stock offering
  • Share documents securely with their board of directors
  • Evaluate multiple M&A opportunities

The platform is so affordable and easy to use that they are now considering a second SecureDocs Virtual Data Room for their internal audit group.

“We recently completed a $1.3 billion financing and a $252 million M&A transaction where the virtual data room was SecureDocs.”

Andrew Kaminsky, Executive Vice President and Chief Administrative Officer

Franchise Group

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"As soon as you have an employee you need SecureDocs - you don’t want to keep confidential information in a non-secured space.”

Steve Francis

"I wish we had started using SecureDocs much sooner. We went through multiple rounds of financing as a private company, and it would have made my life so much easier. "

Ali Bauerlein
Co-Founder, CFO
Inogen, Inc.

"SecureDocs is an efficient, straightforward, secure system that has become a valuable tool for our company as we grow."

Don Stewart
President and CEO
PlantForm Corporation